I shoot it. I cut it. I ship it.

Edited direct-response video ads for U.S. D2C brands including Hims, HelloFresh, Good Chop, Noom, and Pets Table — brands have put $2M+ in ad spend behind my edits, with the top ad scaling to $777K. Work spanned GFX/motion graphics, stop motion, UGC, statics, and AI-generated video.

Give creative direction to a team of 2–3 editors producing UGC videos for brands — edit notes, structure, hooks and pacing guidelines, and coaching on how to approach each video.

Shot and produced photo and video content for the property and its website, ran social media, and designed menus, posters, and banners — growing the brand's online presence for guests and clients.

Led full visual strategy — photo, video, and social — for a hospitality client, driving sustained growth in followers and views and contributing to increased bookings.

Directed filming and live-event coverage for the municipality's annual beauty pageant broadcast.

Shot and produced corporate and promotional video content from concept through delivery.

Supervised a team of ~20 customer-experience agents, managing performance against QA, AHT and CSAT targets with one-on-one feedback, coaching, and process improvements.

Co-founded and ran a video production company with a partner — as creative director, led a team of about four editors and crew across retail, hospitality, and international nonprofit clients (Plan International, Scouts Guatemala).

Wrote, shot, edited, and published original YouTube content — full production pipeline, start to finish.